Is this job worth applying to?

Pay

Below typicalTops out at $55/hr. The typical top rate across 80 priced writing listings is $68/hr.

Getting in

Some screening~30 min: profile + 15-min AI interview. Credentials in your field.

Steady work

Work is patchyProjects can end a placement for quality issues.

Payout record

Pays on timeSchedule: weekly. Paid via Deel.

Freshness

No post dateSME Careers doesn't publish post dates. First seen Oct 28, 2026; still listed Nov 6, 2026.

Where you live

Named countries onlyOpen in Bangladesh, Bhutan, Brazil and 14 more.

The job description

In this hourly, remote contractor role, you will work as a Social Media Subject Matter Expert (SME) to review AI-generated social content and social strategy outputs and/or create expert social media content, evaluating reasoning quality, audience fit, and step-by-step creative decision-making while providing precise written feedback. You will assess solutions for clarity, brand voice, platform fit, and adherence to the prompt; identify issues in messaging, hooks, structure, CTA effectiveness, compliance/claim risk, and community-safety considerations; fact-check claims where needed; write high-quality explanations and model posts that demonstrate strong social-first writing; and rate and compare multiple responses based on effectiveness, correctness, and reasoning quality. This role is with SME Careers, a fast-growing AI Data Services company and subsidiary of SuperAnnotate, delivering training data for many of the world’s largest AI companies and foundation-model labs. Your social media expertise directly helps improve the world’s premier AI models by making their social content more on-brand, engaging, accurate, and clearly explained.

Important: There is no immediate project for this role; however, if qualified, you will be among the first experts we reach out to when relevant opportunities arise. This will also provide you with access to future projects available through our expert network.

Responsibilities

Develop AI Training Content: Create detailed prompts and gold-standard social outputs (posts, threads, scripts, calendars, strategy notes) to guide AI learning.
Optimize AI Performance: Evaluate and rank AI responses to improve engagement, clarity, platform fit, and brand alignment.
Ensure Model Integrity: Test AI outputs for inaccuracies, unsafe/misleading claims, policy risks, and bias; validate reliability across use cases.

Requirements

Bachelor’s degree (or higher) in Marketing, Communications, Journalism, or a related field (or equivalent professional experience).
5+ years of professional experience managing social media for brands (in-house or agency), including content creation and performance reporting.
Strong understanding of platform mechanics and best practices across Instagram, TikTok, X (Twitter), LinkedIn, YouTube Shorts, and Facebook (as relevant).
Proven ability to craft platform-native content: hooks, pacing, captions, CTAs, and concise storytelling tailored to audience intent.
Experience with content operations: content calendars, creative briefs, approvals workflows, and collaborating with design/video teams.
Comfort evaluating content for risk: misleading claims, policy violations, brand safety, and sensitive-topic handling.
Strong analytics instincts: reading performance signals (reach, watch time, CTR, saves/shares, CAC/ROAS basics) and turning data into iteration plans.
Minimum C1 English proficiency with excellent written communication and editing skills.
Reliable, self-directed, and able to deliver consistent quality in an hourly, remote contractor workflow across time zones.
Previous experience with AI data training/annotation, editorial QA, or content review workflows is strongly preferred.

How do you apply to SME Careers?

Apply on SME Careers

The Apply button opens this post on SME Careers's own site. You apply with them, not with Rubric. Budget about 30 min: profile + 15-min AI interview.

Get through screening

What SME Careers asks for after you apply:

Do the ~15-minute English AI video interview on a desktop (up to 3 attempts)
Take any written or video qualification exam
Sign the Deel contract and join Discord
Wait for a project offer by email

Start work and get paid

Pay schedule: weekly. Paid via Deel. You're paid for the work they hand out, not a fixed salary.

SME Careers also needs

Credentials in your field
Desktop with webcam
Deel account

Red flags

None on record for SME Careers. A real platform never asks you to pay for training, equipment or a "starter kit".

What is SME Careers like to work for?

SuperAnnotate's expert-hiring site, which places credentialed specialists on hourly AI training contracts paid through Deel.

Advertised pay	$20–130/hr
Getting in	Some screening
Application takes	~30 min: profile + 15-min AI interview
How you get paid	Weekly, via Deel
Payout record	Pays on time
Countries	Hires in nearly 90 countries, including India, Nigeria, Kenya, Pakistan and the Philippines; sanctioned countries are excluded and some projects set region or language rules.

Listings show only an 'up to' rate: about $20/hr for generalists, $60/hr software, $90/hr healthcare and $110/hr legal; your actual rate depends on credentials and location.